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Institute of Technology or Polytechnic

Whitireia New Zealand
Whitireia New Zealand logo

Bachelor of Applied Business Management

This course is available


Level of Study

Bachelor's Degree

Next start date



The new Bachelor of Applied Business Management is jointly offered by WelTec and Whitireia. Co-designed with industry, the degree includes part-time options for people in work.

Want a career in business? Learn the skills to be a business leader and specialise in one of our new majors: Accounting, Business Analysis and Knowledge Management, Marketing and Sales or Supply Chain and Logistics.

Designed with our industry partners, the new business and management degree gives you the skills organisations need, preparing you to head straight into the workplace.

Work directly with a local business in your final year, giving you real-world experience and helping you land your dream job

International Information

Majors available at our Auckland campus include:

Business Analysis and Knowledge Management

Marketing & Sales

Supply Chain and Logistics Management

Choose a specialisation:


With a high demand for accountants in New Zealand, majoring in accounting can help you create a career in your passion.

Business Analysis and Knowledge Management

Learn how to design and create solutions to help businesses meet their targets and achieve their goals.

Marketing and Sales

Develop marketing strategies to reach target markets and grow your sales techniques.

Supply Chain and Logistics Management

Build the skills to plan and implement effective supply chain strategies for retailers and manufacturers.

What you will learn

  • Specialise in your passion, working towards your dream career
  • Get real-world experience during your industry project
  • Develop your communication skills helping you land your dream job
  • Learn to think critically, act ethically and communicate effectively
  • Develop problem-solving skills that you can use in any industry


This programme was designed with our industry partners so you will graduate with awesome skills that are valued by employers.

You will be ready to take on a number of roles including:

  • Accountant
  • Business services and corporate advisor
  • Project manager
  • Business advisor
  • Content manager
  • Sales or marketing manager
  • Logistics manager

Entry criteria

University Entrance or equivalent study or relevant work experience.

Over 20 years: If you’re 20 years or over, you may qualify for special admission on this programme. Contact Whitireia if you don’t meet the Under 20 entry criteria.

IELTS 6.0 (no band lower than 5.5) or NZCEL Level 4 (Academic) or equivalent.

TOEFL Internet-Based Test (iBT) score of 60 (with a writing score of 20)

Cambridge English: FCE with a pass at Grade B

Pearson Test of English (Academic) – PToE (Academic) score of 50

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