Institute of Technology or Polytechnic
Southern Institute of TechnologyThis course is available
Online
Level of Study
Graduate Certificate or Diploma
Duration
17 weeks
Next start date
Expected Feb 2023
Campus
Southern Institute of Technology
Improve your marketing career with the Graduate Certificate in Applied Marketing. Learn advanced strategic planning, analysis, marketing skills and implementation tactics and help get your career to the next level.
The aim of the Graduate Certificate in Applied Marketing is to provide students who already have a degree, or extensive applicable experience, with theoretical and applied knowledge in Applied Marketing, which can be used in professional practice or further advanced study in this area.
The programme offers a blend of theoretical and practical learning, with an emphasis on applied knowledge and skill. High importance is placed on the development of soft skills for management (such as communication, presentation, interpersonal and problem solving skills), in addition to the development of specific business knowledge.
You will learn to:
Course Content
Level 6 papers (elective) - complete one of the following:
Level 7 papers (elective) – complete one of the following:
Career opportunities
Students who have completed a Graduate Certificate in Applied Marketing will strategically analyse market information in order to apply and develop market research, marketing plans, promotional campaigns and cost effective budgets. They will solve problems, both independently and as part of a team.
Satisfactory Completion
For students to be considered to have satisfactorily completed this programme and be eligible for the awarding of the qualification Graduate Certificate in Applied Marketing, they must have completed all scheduled course work requirements and assessments, successfully completed assessment requirements for all papers, and achieved a total of 60 credits as specified in the programme schedule. The timeframe for completion of this programme is three years.
Applicants must have obtained at least an undergraduate degree in any discipline,
OR
be a mature student aged at least 20 years and supply evidence of at least three years’ relevant work experience. Each mature applicant must provide their curriculum vitae detailing any relevant work experience and academic achievements. The Programme Manager will use this information to assess whether the applicant is likely to successfully complete the Graduate Certificate.
English Language Requirements
Disclaimer