This course is available
Level of Study
Next start date
Expected Feb 2024
Specialise in Public Relations for your Bachelor of Communication at Massey
The Massey Bachelor of Communication (Public Relations) will build the skills you need for a successful career in public relations. You will develop your interpersonal and inter-group communication abilities. You’ll also learn strategic thinking, planning, writing, research and information processing skills.
You’ll learn how to help organisations to communicate in persuasive and ethical ways with their staff, customers, regulators, communities, investors, and society. Public relations practitioners:
write and edit media releases
write and edit online and print newsletters and publications
manage risk and crisis communications
develop strategic public relations plans, and
build relationships through digital media.
Sought-after by employers
82% of graduates are employed within two years of graduation. These graduates are employed across nine different industry categories with more than 60 different job titles.
Leading the way
Massey University was New Zealand’s first institution to offer university-level courses in public relations, so you’ll be able to take advantage of our extensive knowledge and experience in teaching this discipline. This major is accredited by the Accrediting Council on Education in Journalism and Mass Communication (ACEJMC).
A Bachelor of Communication in Public Relations is a good fit if you:
enjoy planning and research
are creative and a good writer
understand the importance of relationships, and like keeping up with news and issues.
All students must meet university entrance requirements to be admitted to the University. To be admitted to an undergraduate qualification, you will need a minimum level of academic achievement from school, or another university or tertiary institution.
There are no specific entry requirements for this qualification, outside of university admission regulations.
International English Language Requirements: