Institute of Technology or Polytechnic

Ara Institute of Canterbury
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New Zealand Certificate in Digital Media and Design (Level 4)

This course is available

On-Campus

Level of Study

Certificate

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Summary

Tell me about this area People in this field turn ideas into clear, engaging designs using a mix of creativity and practical problem solving. They might design graphics for brands, edit and enhance images, create motion and animation, build simple interactive experiences or shape how users move through digital content. While roles can be specialised, many share the same core principles, so being able to work across formats is a real advantage. Would it suit me? This area suits people who love visual ideas and enjoy turning rough concepts into something polished. You might be creative, detail focused and happy experimenting with different styles. It also helps if you like problem solving, can manage your time, and take feedback well. An interest in both art and digital tools is important.

What will I learn?

Design process and design thinking Core design principles Animation and motion principles Storytelling for visual communication Meaning and symbolism in images and text User experience focused design Digital media skills across multiple formats Project planning, pitching and reflection

How will I learn?

Industry-style briefs and project work Studio based making and production practice Project pitches, schedules and progress check-ins Feedback from audiences and peers Site visits, case studies and exhibitions Hands-on use of industry tools and software

Entry criteria

What if English is not my first Language? Overall IELTS 5.5 Academic 5.0 Listening 5.0 Reading 5.0 Writing 5.0 Speaking If English is not your first language, we want to make sure that you will be successful in your chosen programme of study. Please provide a result from a test or qualification on the acceptable alternatives English Proficiency Outcomes Chart.

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