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University

Auckland University of Technology
Auckland University of Technology logo

Bachelor of Communication Studies - Public Relations Major

This course is available

On-Campus

Level of Study

Bachelor's Degree

Duration

3 years

Next start date

Expected Jul 2023

Campus

Auckland University of Technology

Summary

AUT communications students and graduates are internationally recognised, having won the Sally Logan-Milne Young Practitioner of the Year award, CAANZ AXIS award, ORCA awards, Cannes International Advertising award and NZ Student Marketer of the Year award.

Study communications at AUT and you have access to industry standard facilities and equipment, including a media centre, radio studio and fully equipped TV studio, journalism training newspaper Te Waha Nui, student radio station Static 88.1 fm and student-run PR agency Outside the Square. You also gain invaluable workplace experience before you graduate.

Study public relations at AUT and embark on an exciting career where every day promises to be different. A PR career could be organising top-level celebrities to promote an exotic resort, working with an international health organisation to communicate disease prevention in a developing country, briefing business leaders on a company merger, or lobbying the government to change regulations on behalf of a charity.

Our lecturers have industry and academic expertise with a national and global outlook. Their strong industry connections mean that as a PR student you could go on industry field trips and gain paid PR experience during your degree.

Career opportunities

  • Corporate communication executive
  • Public relations consultant
  • Marketing communications executive
  • Government communicator
  • Internal communications advisor
  • Media relations manager
  • Community relations manager
  • Social media manager

Entry criteria

All applicants need to meet AUT’s minimum entry requirements qualification equivalent to New Zealand year 13 or University Entrance.

Useful New Zealand school subjects: Language rich subjects are useful

English Language requirements:

IELTS (Academic) 6.0 overall with all bands 5.5 or higher; or equivalent; TOEFL iBT score of 80; Certificate in English for Academic Study (CertEAS) with B/B+ grade; GIE with B grade; CAE minimum overall score of 169; PTE minimum overall score of 50.

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