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Institute of Technology or Polytechnic

Eastern Institute of Technology
Eastern Institute of Technology logo

Master of Applied Management

This course is available

On-Campus, Online

Level of Study

Master's Degree


1.5 years

Next start date

Expected Apr 2023


Auckland Campus


The Master of Applied Management (MApM) is a Level 9 programme of 240 or 180 credits at Levels 8 and 9 with at least 45 credits at Level 9, completed by coursework and industry integrated or applied research. It enables those who have completed a bachelor degree in business, or similar, to achieve a postgraduate level qualification in the applied management area.

The programme can be completed in two years full-time (240 credit course) or 18 months (180 credit course) or up to eight years part-time, depending on your previous study and experience, and specific course preferences.

The philosophy underpinning the postgraduate applied management programmes incorporates:

Eight areas of professional competence, and
Two areas of focus.

The eight areas of professional competence are:

People and culture

The programme has been developed to ensure you study a broad range of business areas and the professional competencies represent the technical skill areas that the courses will cover.

Alongside the eight areas of competence lie the two focus areas of the programmes. These are:

Sustainable business, and
Small-to-medium-sized enterprises.

Career Opportunities and Outcomes

  • Domestic and international markets
  • Financial management
  • Managing people and businesses
  • Understand different cultures and how to do business in a multi-cultural environment
  • Strategic planning and strategic management
  • Corporate planning
  • Managing and controlling different types of technology
  • Innovation and entrepreneurialism
  • Consultancy
  • Product and services marketing
  • Operations and business in the global world
  • Sustainable business
  • Research in industry and business
  • Business analytics

Entry criteria


An undergraduate business degree with a B pass or better, plus previous relevant work experience.

Where the candidate’s undergraduate degree does not provide the basis of study at the level required for more advanced study, students will be required to enrol in the Postgraduate Diploma in Applied Management in the first instance. Upon successful completion, they can choose to continue their studies to Masters degree level, either through classroom based study or research.


All applicants must demonstrate an acceptable level of English Language fluency prior to acceptance in the programme. English Language fluency can be verified by achievement of one of the following within the last two years:

• New Zealand Certificate in English Language Level 5 (Academic)
• IELTS (Academic) score of 6.5 with no band score lower than 6.0
• PTE (Academic) score of 58 with no band score lower than 50
• International equivalents to IELTS accepted by NZQA or successful study of a programme in which English was the language of instruction (conditions apply)

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