New Zealand Diploma in Business (Level 5), Marketing and Sales strand

Summary

The focus on marketing and sales within the New Zealand Diploma in Business (Level 5) will ensure you are equipped to provide insight into brand management, product design and influencers of buyer behaviour. This will allow you to advise, plan and execute marketing and sales strategies that will anticipate and enrich the customer experience.

TOPICS YOU'LL COVER

Compulsory topics for all specialties are:

• Organisations in a New Zealand Context
• Business Fundamentals
• Business Environments
• Change Management

Marketing and sales topics:

• Marketing Principles
• Relationship Marketing
• Introduction to Digital Marketing
• Marketing Communications

CAREER OPPORTUNITIES

Depending on the strand you choose, employment opportunities may include:

• accounting technician
• analyst
• business banker
• event manager
• marketing executive
• office manager
• sales executive

STUDY OPTIONS

• 1 year full-time, including holidays (if applicable)
• Partly online

FURTHER STUDY OPTIONS

• Bachelor of Business (BBus)