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Institute of Technology or Polytechnic

Toi Ohomai Institute of Technology
Toi Ohomai Institute of Technology logo

New Zealand Diploma in Business (Level 5), Marketing and Sales strand

This course is available

Online, On-Campus

Level of Study



1 year

Next start date

Expected Jul 2023


Toi Ohomai Institute of Technology


The focus on marketing and sales within the New Zealand Diploma in Business (Level 5) will ensure you are equipped to provide insight into brand management, product design and influencers of buyer behaviour. This will allow you to advise, plan and execute marketing and sales strategies that will anticipate and enrich the customer experience.


Compulsory topics for all specialties are:

  • Organisations in a New Zealand Context
  • Business Fundamentals
  • Business Environments
  • Change Management

Marketing and sales topics:

  • Marketing Principles
  • Relationship Marketing
  • Introduction to Digital Marketing
  • Marketing Communications


Depending on the strand you choose, employment opportunities may include:

  • accounting technician
  • analyst
  • business banker
  • event manager
  • marketing executive
  • office manager
  • sales executive


  • 1 year full-time, including holidays (if applicable)
  • Partly online


  • Bachelor of Business (BBus)

Entry criteria

All international students must have: NCEA Level 2 with passes in English/Te Reo Maori or education achievement at. least equivalent to NCEA Level 2, and a minimum of 42 credits at Level 3; or evidence of ability to complete academic requirements for the programme.

English Language requirements:

IELTS Academic score of 5.5 with no band score lower than 5.0; TOEFL Internet-based Test (iBT) score of 46 (with a writing score of 14); TOEFL Paper-based test (pBT) score of 550 (with an essay score of 5 TWE); Cambridge English Qualifications: B2 First or B2 First for schools with a score of 162. No less than 154 in each skill; OET: Minimum of Grade C or 200 in all sub-tests; PTE (Academic) score of 42 with no band score lower than 36.

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