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Auckland University of Technology
Auckland University of Technology logo

Bachelor of Sport and Recreation in Sport Management Major

This course is available


Level of Study

Bachelor's Degree


3 years

Next start date

Expected Jul 2024


AUT South Campus


Study at New Zealand's top sport and recreation university. Take your interest in sport, recreation and fitness, and create a rewarding career for yourself.

There's demand for skilled sport, recreation and fitness professionals in New Zealand and overseas. Join us and we help you develop the skills to play a key role in this exciting industry.

At AUT you have access to world-class facilities, high-achieving academics and researchers, and our outstanding workplace experience programme. Industry experience is an important part of your study, and you can choose from a vast number of host organisations.

Develop expertise in sport management, marketing, facilities and events management, sponsorship, sport development, high performance sport leadership, law and finance.

Management skills are needed across the sport and recreation industries. The sports field isn’t like a traditional business and neither are the management skills needed to succeed in this area. With the large number of professional athletes, sports organisations, facilities and events in New Zealand, people with specialist business and management skills are in high demand.

You learn from staff with international and national experience, and have the opportunity to work with local and national sporting bodies and events.

Key features

  • Sport management skills are in demand in New Zealand and overseas
  • Workplace experience in major New Zealand sporting bodies
  • Covers a broad range of expertise

Career opportunities

  • Community and sports events co-ordinator
  • Sales and marketing executive
  • School sports co-ordinator
  • Sponsorship manager
  • Sport and leisure facility manager or co-ordinator
  • Sport development manager

Entry criteria

University Entrance or equivalent.

Must be capable of meeting the Vulnerable Children’s Act (VCA Act) requirements, including police clearance

Useful New Zealand school subjects

Art History, Classical Studies, Drama, English, Geography, Health Education, History, Media Studies, Social Studies and either Physical Education or a subject from Biology, Chemistry, Earth and Space Science, Physics, Science or Calculus, Mathematics, Statistics

English Language Requirements:

Minimum IELTS (Academic) score of 6.0 overall with all bands 5.5 or higher; or equivalent; TOEFL iBT score of 80; Certificate in English for Academic Study (CertEAS) with B/B+ grade; AUT Academic English with B grade; CAE minimum overall score of 169; PTE minimum overall score of 50.

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