Institute of Technology or Polytechnic
Ara Institute of CanterburyGraduate Diploma in Marketing and Sales
Level of Study
Graduate Certificate or Diploma
Summary
We live in a competitive marketplace with goods, services and experiences constantly promoted and sold. This qualification will give you an advanced understanding of the art of marketing in today’s fast-paced, ever-changing commercial landscape.
You’ll gain knowledge and skills in marketing management and strategy, including marketing planning, customer experience, B2B marketing, sales and communication, as well as international marketing and contemporary marketing issues.
Additionally, you’ll channel the knowledge and skills you acquire into a practical industry project for a local business or organisation, in which you’ll address business issues or advance business opportunities. Part-time up to 4 years.
Entry criteria
What if English is not my first Language? Overall IELTS 6.0 Academic 5.5 Listening 5.5 Reading 5.5 Writing 5.5 Speaking If English is not your first language, we want to make sure that you will be successful in your chosen programme of study. Please provide a result from a test or qualification on the acceptable alternatives English Proficiency Outcomes Chart.
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