Institute of Technology or Polytechnic
Ara Institute of CanterburyThis course is available
On-Campus
Level of Study
Bachelor's Degree
Duration
3 years
Next start date
Expected Feb 2027
Campus
Christchurch - City Campus
With this degree you’ll learn how to generate ideas, solve problems and design innovative solutions in advertising, marketing and communication design environments.
Core skills taught include design strategies, graphics, branding and communication, typography, art direction, drawing and illustration. In addition, you’ll choose three courses from a range of electives which will enable you to develop complementary skills in particular areas of interest.
As well as studio courses, you’ll complete a group of core courses in academic subjects. These include both professional and contextual studies which will equip you with developed communication skills, a background in the history and sociology of creative practices, insights into contemporary professional ethics and some business skills.
University Entrance: NCEA Level 3 (60 credits at level 3 and 20 credits at level 2 or higher) which must include 14 credits at Level 3 in each of three approved* subjects and:
OR a qualification on the New Zealand Qualifications Framework at Level 4 or above in a related discipline.
Due to Covid-19 disruption, if you studied and achieved NCEA Level 3 during 2020, you only need 12 credits per Level 3 subject (i.e. total of 36 credits). Literacy and Numeracy requirements remain the same
* NZQA approved subjects: see https://www2.nzqa.govt.nz/ncea/understanding-secondary-quals/university-entrance/
If you have undertaken examinations other than NCEA (e.g. International Baccalaureate, Cambridge Examination), Ara will assess your qualification for academic entry equivalency.
Additional RequirementsPortfolio demonstrating art/design work
Alternative RequirementsStill want to study but don't meet the Academic Requirements?
What if English is not my first Language?
Overall IELTS 6.0 Academic
If English is not your first language, we want to make sure that you will be successful in your chosen programme of study.
Programme selection committees will ensure that the selection process is consistent across the five specialisations of the degree
These committees review applications received to determine which may be accepted.
The committees also establish criteria and a marking schedule by which all candidates are assessed
The selection committees are made up of tutors from the specialisations
Selection is designed to assess potential for a successful career in a design-related industry and is based on:
Those who are not initially accepted but who meet the standard are waitlisted in order of ranking
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