Postgraduate Certificate in Management

Summary

The Postgraduate Certificate in Management enables you to acquire a better understanding of the intricacies of management, and extend your interpersonal and technical skills. This single trimester programme is a good first step into the world of postgraduate study. It's the perfect part-time option if you have a degree and are wishing to up-skill in a specific area of management while continuing to work.

What you will learn Compulsory courses BUS8421 Leadership, Management and Social Responsibility – 15 credits

Evaluate and critically analyse the roles of leadership and management in planning and implementing projects, introducing changes in complex organisations, promoting sustainability and dealing with ethical issues.

Elective courses Choose three from the below Marketing Specialisation BUS8404 Consumer Behaviour – 15 credits

Introduction to advanced research in consumer behaviour and audience behaviour as it relates to the receiving and processing of advertising communications, and to provide a foundation for critical thinking for the development of marketing communication strategies.

BUS8416 Strategic Marketing – 15 credits

Formulate strategies and recommendations for a product or service, based on sound analysis of relevant key markets and corresponding environments.

Digital Business Specialisation BUS8423 Analytics and Data Science for Managers – 15 credits

Examine the role of data analytics and data science for contemporary business and digital strategies, together with the sources and meaning of data for business decision makers.

BUS8424 New Technologies and Digital Business Models – 15 credits

Examine the impact of disruptive technologies such as Artificial Intelligence (AI), Machine Learning, the Internet of Things (IoT), and Blockchain on business strategy expressed by the business model. Introduces you to the use of the new technologies to innovate and transform a company to a new digital business model.

Finance Specialisation

BUS8407 Financial Analysis – 15 credits

Evaluate a range of financial methods and approaches to make financial decisions.

BUS8411 Investment Analysis – 15 credits

Expose ākonga to broader and deeper treatment of investment methods to enable ākonga to work as finance professionals or become sophisticated individual investors.

Moving Into Further Postgrad Study BUS8400 Research Methods in Management – 15 credits

Learn the required skills to undertake academic and applied management research using a variety of quantitative and qualitative research methods and to identify and manage their limitations and associated ethical issues.

Information Systems Specialisation BUS8402 Business Analysis - 15 credits

Enable ākonga to manage all aspects of business process development.

BUS8409 Information Management - 15 credits

Develop managerial perspective on the strategic use of information systems (IS) in organisations in order to manage information as a critical resource through planning, developing, implementing and evaluating information.

Hospitality Specialisation BUS8405 Contemporary Issues in Hospitality - 15 credits

Discuss and analyse complex implications of contemporary issues in hospitality management and their impact on the industry, based on sound understanding of advanced concepts, theories, applications and current research in hospitality management.

BUS8415 Strategic Hospitality Management - 15 credits

Suggest strategies to improve efficiencies in hospitality operations management by critically Analysing existing business models.